Thursday, May 3, 2018

Hisense U7A (HE55U7A1WTSG) review

The U7A is Hisense's FIFA flatscreen leader. Mirroring the brand's sponsorship of the Russian World Cup, it even boots with a FIFA World Cup 2018 logo.

In the event that you need to feel associated with footie each time you switch on, this is obviously the TV for you.

Be that as it may, imagine a scenario where you don't swing to soccer for help. All things considered, we have uplifting news. This TV swings going to be a strong entertainer with motion pictures and diversions as well.

The U7A comes in three screen sizes - a 50-inch, a 55-inch (HE55U7A1WTSG, inspected here) and 65-inch - and esteem is high over the range, with costs beginning at £650 for the 50-inch variation.


With regards to plan, the U7A is unquestionably on the ball. The bezel is ultra-thin, much like the board itself. The set swells just to suit gadgets and speakers meaning Hisense has completed a fine occupation coordinating the edge lighting framework.

Sonic arrangement is better than expected for a flatscreen: notwithstanding descending terminating stereo speakers, there's a couple of back confronting woofers, which help tissue out the lower mid-go. Furthermore, the set sits upon a vast, substantial V-formed focal platform.

Turn the screen around and you'll see that the U7A offers four HDMI inputs, yet just two help full fat 4K @ 60Hz. The staying two are restricted to 4K @30Hz ... which could be an issue in the event that you need to attach an UHD Blu-beam player, diversions support and 4K set best box and abandon them all connected to.

Outside of the HDMI ports, there's likewise composite AV and twin USBs, in addition to an optical computerized sound yield to sustain a soundbar if required. The earthbound tuner is Freeview Play, but at the same time there's a non specific HD satellite tuner on the off chance that you have to utilize a dish.

Ethernet is accessible in the event that you need to hardwire your system association, as opposed to the inherent Wi-Fi.

Plan TL;DR: With its ultra limited bezel, thin board and favor platform, the U7A looks pleasingly into advertise.

It beyond any doubt ain't extravagant, however we rather like the Hisense keen stage all the same. It's quick and simple to explore with the provided IR remote, offering fast access to the applications and data sources you'll utilize the most.

Netflix, Amazon Prime Video and YouTube all help 4K spilling, and on account of Netflix and Amazon, there's HDR bolster as well. Different applications installed incorporate Rakuten TV and Chili Cinema. The Freeview Play EPG has a move back program direct which conveniently joins all the primary channel TV players.

The set likewise fuses a best flight media player, on the off chance that you need to play records on a NAS or thumb drive. We had no issue playing back our MP3 and MKV document gathering. There's additionally bolster for AVI, MOV, MPEG and WMV.

Savvy TV: The Hisense associated OS may not be as far reaching as some opponent brilliant stages, however all the key gushing administrations are ready, and there's no deficiency of Catch-Up TV either.

SDR/HD Performance

Full high definition picture quality is high, albeit quite a bit of this relies upon which picture preset you settle on. Taking care of business, the U7A presents pictures that are dynamic and shading rich. With SDR material, there's a decision of Standard, Cinema Day, Cinema Night, Dynamic and Sports modes.

Be that as it may, it's significant that we feel neither of the Cinema presets can be suggested. Their picture is level, on account of an unpalatable warm white. The Standard mode just has a superior, brighter adjust, while the Dynamic setting is likewise impactful (in the correct way), if you edge shading immersion back to around 55 on the fuel measure control and trim five places off the Sharpness dial.

Backdrop illumination consistency is great, and the set's dark level execution noteworthy. Letterbox bars on widescreen motion pictures are strong and dim, instead of dim and wishy-washy. There's no undesirable radiances of light dirtying dark zones.

Upscaled HD looks fine, in to such an extent as it's pixel thick. There's no feeling that the TV is including any inserted detail. It might be worth giving your source gadget a chance to deal with any upscaling before it achieves the board, in any case.

One of a kind trap is Sports Mode Auto discovery. At the point when the set distinguishes communicate sports film, it naturally prompts you to connect with its Sports video and sound settings. Given this fairly finished soaks hues, this may not by any stretch of the imagination persuaded be something to be thankful for, however as far as usefulness it's a stage up on the football modes we've seen from other TV marks before.

This cunning Auto-Sports mode just work with tuner film and not HDMI sources. Also if you are watching Formula 1 on C4 frequently, it will not also do anything in case you are watching sports like Sky Sports F1 via the Sky Q box.

Movement taking care of is soild. Hisense's Ultra Smooth Motion preparing is variable between Standard, Smooth, Film, and Clear (or, if movement taking care of isn't for you, you can likewise turn it off). Clear and Standard modes complete a great job holding picture detail and smoothing out panning shots, in addition to there's additionally a film mode for 24 fps content.

Regarding shading, the U7A has got it in spades. Guillermo del Toro's energized melodic The Book of Life is amazing uproar of shading. At an early stage, when the historical center's Mexican display opens up, the screen praises the striking shades without over-cooking primaries.

You'll have to take mind where you watch from, however. Seen square on, the set conveys significant difference and shading dynamic quality. Be that as it may, off pivot (both vertically and on a level plane), there's a critical seepage of differentiation and shading.

Regardless of its mid-run positioning, the U7A doesn't trade off with regards to client control. To be sure, it rivals numerous screens at a higher cost with regards to tweakery. Notwithstanding customizable clamor lessening and Color Gamut determination (local or Auto), there's gamma alteration, variable between 1.8 and ITU. (For the record, 2.2 is the best choice for most review conditions.)

There's a manual gama adjustment setting too. While it's improbable numerous Hisense purchasers will look for this level of profound plunge, and the board itself doesn't especially remunerate the individuals who go off-piste as far as alignment, it's great to see Hisense opening picture choices up this way.


Obviously, the U7A truly makes its mark with 4K content. The set is perfect with both HDR10 and HLG, however it is anything but a splendid HDR entertainer: We quantified crest luminance at 280 disc/m2 (nits) in HDR Dynamic mode, utilizing a 5 for each penny window.

This estimation is moderately low, even in the mid-go. In any case, the screen still conveys a dynamic picture, not slightest in light of the fact that that dark level execution is superior to anything numerous correspondingly valued boards. In addition, the U7A doesn't excessively diminish HDR content like some low splendor HDR good models we've experienced.

General 4K picture clearness is astounding, exhibiting a full screen of 2160p detail - UHD Blu-beam, 4K SDR from Sky Q and 4K streams from Netflix and Amazon Prime all look stick sharp. Obliteration on Netflix showed overflowing point of interest in the mutant swamplands, while Spider-Man Homecoming from Sky Cinema delighted in bewitching profundity.

The HDR Dynamic picture preset truly helps here, boosting luminance and underscoring ultra fine detail. In correlation, the HDR Day and Night modes look more repressed.

The 50Hz board brags 10-bit accuracy, expanding 8-bit profundity with FRC (Frame Rate Control) dithering. This won't not sound engaging, but rather it works shockingly well. Snared to a Sky Q box yielding 2160p 10-bit, it shows even, degree free tints.

The set looks especially great with 4K support recreations. In case you're connecting to a PS4 Pro or Xbox One X, it merits chasing the Game mode down. In Standard mode, picture slack is decently high at 47.6ms. Be that as it may, with Game mode on, this drops to a much more worthy 30.9ms.

4K/HDR Performance TL;DR: Not the brightest mid-run HDR entertainer on the field however general adjust and pop are great, because of a better than expected dark level execution and energetic hues.


The set has an impressive arrangement of lungs. At 2x10W, the sound framework absolutely doesn't need for welly and the mid-run makes an OK clench hand of including weight.

While a different soundbar would be a change, the U7A's inhabitant sound framework can be considered better than expected in the flatscreen pack.

At last, Thanks to a couple of back mounted drivers, this set sounds superior to anything you may anticipate. It has a fresh, clean treble and sensible mid-go heave.

Different boards to contemplate…

The Hisense U7A gets itself set against some intriguing mid-run rivalry. The Sony XF80 Series, accessible in 55-, 49-and 43-inch screen sizes, joins keen plan with a comparably forceful particular.

The 55-inch highlights a limited aluminum outline with focal platform stand, and utilizes the brand's exceptionally respected 4K X-Reality PRO picture processor. HDR bolster in like manner covers HLG and HDR10. Like the U7A, the XF80 has light emitting diode edge lighting, coupled to a Dynamic Contrast Enhancer to support dynamic range.

There's additionally the Panasonic EX600 arrangement, accessible in 40-, 49-55-and 60-inch screen sizes. It utilizes a high difference board, with cutting edge shading handling, for high effect pictures. It additionally underpins HDR and HLG, and has a novel Switch Design platform that permits stand width to be balanced by inclination.


In case you're after a mid-run 4K TV that doesn't resemble an escapee from the deal container, the U7A is certainly justified regardless of a tryout. It's pleasantly turned out and gloats an amazing element suite. General picture quality is high (in spite of the low HDR rating), gave you stick the Standard or Dynamic picture presets.

The brand's exclusive associated stage offers all the key gushing administrations, helped by a Freeview Play tuner, with coordinated Catch-Up TV. Toss in that novel Auto-Sports mode, and sensible sound, and you have a fine mid-field player at the cost.

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